Kari Jones

Current Employment

Current Company

Air New Zealand

Current Position

Manager, Customer Analytics & Data Science

Time in this Position

18 Months

Affiliations and Memberships


Institute of Directors
Sport NZ Women in Governance

Contact information

Email Address 2




Website 1




Interest areas

Other Organisations

Tech Start Ups or start ups wanting to embrace AI and Machine Learning
Organisations wanting to undertake Digital Transformation
Organisations challenged by issues surrounding data governance and data privacy
Organisations wanting to consider emerging technology



Kari Jones

Email address


Postal address

Auckland 0604



Professional Profile

I am committed to improving the performance of New Zealand businesses through the increased application of technology and data science. Over the past 10 years I have worked with a range of organisations to increase their digital and analytics maturity, executing strategies that improve customer-centricity, operational effectiveness and achieve business results.  

As a previous international-level Lacrosse coach and European Champion Gold Medallist, I have a passion for and experience in creating high-performing teams that can gain competitive advantages through application of technology as well a through a culture of continuous incremental improvement.

With a varied experience working within organisations to bring about digital and data transformation alongside a strong track record in high performance sports, I bring expertise in application of disruptive technologies as well as data commercialisation. I also have a deep understanding of the team dynamics required for a high performance culture.  


Advisory Board Chair, Advisory Board Member


Council Controlled Organisations, Govt Sector Organisations, Listed Company, Non Govt Sector Organisations, Private Company, Start Up Companies

Key skills

Compliance and risk, General management, Governance, IT, Strategy & Planning

Industry experience

Govt/Public Sector, IT, Media/Advertising/Communications, Professional Services/Commercial, Research/Science/Technical, Sports/Recreation, Transport/Warehouse/Logistics

Terms and Conditions




Curriculum Vitae / Biography

Download file

Experience Categories

Other Key Skills

Industry/Sector Experience

Aviation with deep expertise on digital transformation and the adoption of data driven decision making

Customer loyalty programmes with specific focus on data commercialisation

Media and digital marketing specialising in data strategy and technology innovation

Functional Skills

Digital innovation, application of machine learning and data science, data governance and organisational data literacy.

Commitment to continuous improvement and creating learning organisations through the application of Agile leadership, principles and practices.

Building and managing high-performing teams by providing direction and coaching to improve the culture, productivity and engagement of teams

Industry experience additional comments

Industry speaking

AUT Analytics Forum Speaker May 2018

Women in Digital Speaker Aug 2018

Panel speaker at Women in Leadership Summit Aug 2018

Panel speaker at Women in Leadership Summit July 2017

Masters of Data – Topic: Agile Analytics and Data Lakes Nov 2016

HR Analytics Conference on Big Data 2014

BI Summit 2013

Information Governance, Privacy and Security Conference 2013

Performance Reporting and Business Improvement 2013

Qualifications and Education


Sheffield Hallam University

Qualifications gained

MSc Computer Science

Facility 2

University of Sheffield

Qualifications gained 2

BA(Hons) East Asian Studies with Mandarin

More qualifications

Governance Essentials (Institute of Directors)
Finance Essentials (Institute of Directors)
ICC Executive Professional Coaching
ICC Professional Team Coaching (Provisional Pass)