2017- Advisory Boards NZ Insights and Highlights

What a busy 2017 at Advisory Boards NZ.

A lot can happen in a year, and Advisory Boards NZ has been hard at work organising workshops, webinars, as well as coaching. Here are a few of Helen’s Insights and Highlights from 2017.


Insight 1:

Seeing an emerging trend of Advisory Boards being formed while focusing on supporting successful business owners transition out of their business. It has been a pleasure and a privilege to work with several local owners who have implemented a variety of succession planning options. Just last week, I enjoyed a very special lunch with one business owner who after 20+ years in business, had successfully completed the sale of his business to a large NZ owned business.

Insight 2:

The rural sector is now ready for Advisory Boards. It was a pleasure to present at Wolters Kluwer Agri Summit in July. During the two days, it was clear that the rural sector is experiencing significant change and has many unique features that Advisory Boards can add a lot of value to. Looking forward to further developing this in 2018.

Highlight 1:

As Advisory Boards NZ has grown this year we have expanded our team and this year welcome Bev VanVels to Advisory Boards NZ. Bev has been instrumental in our growth this year and has been busy working with all our business owners and Advisory Board members.

Highlight 2:

With Bev on board we have delivered a wider range of educational events with numerous workshops and webinars. They were all well received and well attended. The feedback and enthusiasm for Advisory Boards continues to gather steam. We get a huge amount of satisfaction helping business owners set up their Advisory Boards while getting the support they need to achieve their personal and business goals.

Highlight 3:

Our Advisory Board Member Register has continued to grow organically. We now have 70 professionals registered online offering their services as Advisory Board members. If you have been intending to register yourself as an Advisory Board member, then this year we have made it even easier for you to do so. If you want to get this ball rolling over the holidays simply email Bev and when we return from a short break, Bev will be in touch to help you with your registration.


We have a lot lined up for 2018 already, we have set dates for new workshops starting in the new year. Find out more about Advisory Board workshops.

Unlocking the Value of Advisory Boards for NZ’s Agri Industry

Last week I had the absolute pleasure to present to almost 200 delegates at the Wolters Kluwer Agri Summit in Napier. The delegates represented almost all sectors of the Agri industry across NZ and were mostly professional service providers to the sector.

Opportunity is Knocking

As soon as I arrived, and started listening to the wide range of excellent speakers, it became very clear what a valuable opportunity Advisory Boards offer to the whole sector. The discussions centered around the raft of pressures and challenges facing the NZ Farming and horticultural businesses brought about by:

  • The growing size of Agri businesses.
  • Increasing complexity of these businesses.
  • The large asset base and liabilities that are behind these businesses.
  • The need to run these farms as viable businesses rather than a family lifestyle.
  • The necessity and urgency to address succession planning and transitioning these businesses to younger generations.
  • The desire to not lose control of the family farm.
  • And, as is common with many small and medium sized business, the hesitation to engage in any governance structure.

A Simple Path to Clarity

An Advisory Board is one very simple structure that could help navigate the uncertainty and challenge that NZ Agri sector is experiencing. With a strong network of professional rural advisors, coaches, bankers, accountants, lawyers, educators and other service providers already in pace nationwide, there are already trusted relationships available to help the Agri business owner get their head around an Advisory Board.

Advisory boards have a role to across the whole sector such as:

  • Ensuring the farm is operating as a viable business
  • In support of transitioning the farm to younger generations
  • Helping owners become comfortable and effective in a governance type structure and disciplines
  • Managing the complexity of their business
  • Managing the increasing size and growth of their business
  • Getting solid financial reporting in place
  • Putting a supportive eco system around the farm owners
  • Providing the investors or bankers with the confidence that their funds are being well used
  • Simplifying the complexities around compliance
  • Managing the ever-changing environmental demands
  • Meeting the various health and safety requirements

A Welcoming Community

Thanks to Wolters Kluwer for inviting us to be part of your excellent event. We look forward to engaging with the delegates who have been in touch with us. We found that many are interested in the support we provide, to help their clients unlock the potential of an advisory board in their agricultural businesses.

If you are passionate about NZ’s rural businesses and would like to discuss how Advisory Boards can play a role, please get in touch. You can email us or phone us on 04 528 6218.

Bonus Tip

And of course, join our online Advisory Board Register to profile your skills and expertise. Don’t forget to promote this on your social media as well.

7 Ways to Market Yourself for Advisory Board Roles


Finding the right Advisory Board role takes time and effort. Remember the trick is to find those plum roles where you can add the most value. You need to make a real difference and of course learn some new skills yourself.

If you are an existing company with a client base of businesses that could benefit from Advisory Boards try these 7 marketing ideas to get started:

  1. Start with your existing customers.
  2. Write an outline of your Advisory Board services. Include what you will offer, how much you will charge and what sort of business you want to act as an Advisory Board member for.
  3. Find one or two ‘tame’ clients to test your Advisory Board service on. Get their feedback on what they would find useful, how much they would be prepared to spend, what outcomes they would look for.
  4. Host an event for your clients about Advisory Boards.
  5. Update your website to include your Advisory Board service.
  6. Post on social media about Advisory Boards (share some of our online content) and link to your website.
  7. Include information about your new Advisory Board services in your newsletter.

Bonus Tip

And of course, join our online Advisory Board Register to profile your skills and expertise. Don’t forget to promote this on your social media as well.